Social Journalist
Social Journalist ✍️ 📱
New York, USA 🇺🇸
🕰️ 3pm - 11.30pm
As a Social Media Journalist, you will be responsible for delivering trending and breaking news to our vast audience 24/7. You will know what they want to hear, how they want to hear it, and when they want to hear it, and will deliver by creating and sharing articles which reflect and enhance our brands.
You will be responsible for sourcing, packaging and writing articles relating to a range of topics including celebrity, science, film and television, drawing on current events, trends and viral content to inform and improve your work.
The preferred candidate would have a passion for pop culture and would be locked in to search and social across the biggest stories of the day to recognise trending topics and topics with high potential. You will be responsible for measuring success of articles and using that knowledge to continually improve and target wider audiences.
You will utilise creativity to deliver content which sets us apart from other publishers, drawing on social media sites, interviews, podcasts, YouTube videos and trending news to help do so.
Articles will need to be produced at speed to keep up with the ever-changing online landscape and to maximise audience potential from all referral streams.
What the opportunity looks like:
- Working on all parts of the publishing journey, from ideation to creation, on up-to-date and popular content to create a varied and knowledgeable portfolio
- Proactively researching and finding the latest news, viral trends, videos and gossip ahead of competitors
- Creating multiple articles each day in keeping with the tone and brand expectations of UNILAD
- Strengthening UNILAD as an authority on subjects and using creativity to come up with original takes on popular topics, as well as follow-up angles for the biggest stories
- Sourcing stories the audience will love to hear about with the help of Facebook groups, Reddit, forums and other online communities to source and share content
- Creating captions, headlines and thumbnails that generate traffic, and sheduling and posting content via Facebook and Twitter.
- Ensuring all deadlines and quotas are met within set timeframes
- Working as a proactive member of LADbible Group Editorial team
- Actively contributing to team meetings, pitches and article ideas
- Monitoring user activity on articles and using it to inform pitches for original content and follow-up stories
- Working across a rota and covering live events as they happen
- Being a brand ambassador for UNILAD and LADbible Group and ensuring we strive for engagement while never compromising on tone of voice, authenticity and audience trust.
Skills and experience we’d like you to have
- Experience working to deadlines in a target-driven, fast-moving social media company or publisher
- Knowledge and passion for trending news
- Passionate about social media and storytelling with an understanding of Facebook, Twitter, Instagram, TikTok and other social media channels.
- Organised and calm under pressure and good at planning ahead.
- Proven SEO knowledge/experience, including understanding and usage of SEO tools including Google Trends
- A demonstrably high standard of written English
- A proven ability to think, imagine and produce new and original ideas for specific audiences whilst continually delivering unique and engaging content in the UNILAD tone
- Outstanding writing, research and writing skills
- Experienced user of Microsoft Office
- Good use of Adobe, including Photoshop.
- Willingness to adapt working schedule to cover major trending events
At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 3 days per week.
LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves
New York
Social Journalist
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